intro to business

Do you know where to start when managing the commercials of your brand? The expert Khalid will explain how to start.

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Deciding what business to start is the very beginning of any entrepreneur’s journey, and I have assumed that you are here because you have already decided that fashion is the industry you want to work in.

Leda has shared with you useful tips and insights related to all matters on that front, from choosing a suitable name to sourcing the right suppliers etc.

If you want this to be your livelihood not your hobby, or if you want this to be a side business to supplement your income then you will need to treat it as such: a business and NOT a hobby.

I will skip the regulatory requirements as I have assumed you already have a legal entity to represent your business, or know how to start one – if not, and you need help with that then just book a session with me and we will do this together.

It is always advisable that you start with writing a business plan - no need to worry; this does not have to be a 100-page document with details about all aspects of your business (it can be but does not have to).

Consider the business plan as a roadmap; you are beginning a long journey to an important destination that you have not been to before; you will not start it without a map or directions.

You also need to validate your idea, from the onset; a bit of market research, talk to people about your product as you have learned from Leda in the branding section about the utility of a product - see why would they be interested in it, then you do a beta launch of your product.

Then you will set up shop, not necessarily physically – if it’s an online business you will need a website, and I would HIGHLY recommend a website even if it is not.

Then comes the finances; keep your business finances separated from your personal money. And make sure your business ‘money’ is organised.

The next step is to build the salesforce. And it starts with marketing, and marketing starts with visibility, Martina will explain to you in the communication section how to figure out a good way to get traffic…

And then you just define a process that converts the leads into sales.

 

If you want to dive a little deeper into this area of your business then just book a session with me and I will guide you through it.

10 tips to start

10 advices from Khalid, to be strong, focus and inspired from day 1.

READ FULL SCRIPT

Deciding what business to start is the very beginning of any entrepreneur’s journey, and I have assumed that you are here because you have already decided that fashion is the industry you want to work in.

Leda has shared with you useful tips and insights related to all matters on that front, from choosing a suitable name to sourcing the right suppliers etc.

If you want this to be your livelihood not your hobby, or if you want this to be a side business to supplement your income then you will need to treat it as such: a business and NOT a hobby.

I will skip the regulatory requirements as I have assumed you already have a legal entity to represent your business, or know how to start one – if not, and you need help with that then just book a session with me and we will do this together.

It is always advisable that you start with writing a business plan - no need to worry; this does not have to be a 100-page document with details about all aspects of your business (it can be but does not have to).

Consider the business plan as a roadmap; you are beginning a long journey to an important destination that you have not been to before; you will not start it without a map or directions.

You also need to validate your idea, from the onset; a bit of market research, talk to people about your product as you have learned from Leda in the branding section about the utility of a product - see why would they be interested in it, then you do a beta launch of your product.

Then you will set up shop, not necessarily physically – if it’s an online business you will need a website, and I would HIGHLY recommend a website even if it is not.

Then comes the finances; keep your business finances separated from your personal money. And make sure your business ‘money’ is organised.

The next step is to build the salesforce. And it starts with marketing, and marketing starts with visibility, Martina will explain to you in the communication section how to figure out a good way to get traffic…

And then you just define a process that converts the leads into sales.

 

If you want to dive a little deeper into this area of your business then just book a session with me and I will guide you through it.

Value Proposition

The Value Proposition is the value you promise to your consumers. Let’s see how this will move your business.

READ FULL SCRIPT

Deciding what business to start is the very beginning of any entrepreneur’s journey, and I have assumed that you are here because you have already decided that fashion is the industry you want to work in.

Leda has shared with you useful tips and insights related to all matters on that front, from choosing a suitable name to sourcing the right suppliers etc.

If you want this to be your livelihood not your hobby, or if you want this to be a side business to supplement your income then you will need to treat it as such: a business and NOT a hobby.

I will skip the regulatory requirements as I have assumed you already have a legal entity to represent your business, or know how to start one – if not, and you need help with that then just book a session with me and we will do this together.

It is always advisable that you start with writing a business plan - no need to worry; this does not have to be a 100-page document with details about all aspects of your business (it can be but does not have to).

Consider the business plan as a roadmap; you are beginning a long journey to an important destination that you have not been to before; you will not start it without a map or directions.

You also need to validate your idea, from the onset; a bit of market research, talk to people about your product as you have learned from Leda in the branding section about the utility of a product - see why would they be interested in it, then you do a beta launch of your product.

Then you will set up shop, not necessarily physically – if it’s an online business you will need a website, and I would HIGHLY recommend a website even if it is not.

Then comes the finances; keep your business finances separated from your personal money. And make sure your business ‘money’ is organised.

The next step is to build the salesforce. And it starts with marketing, and marketing starts with visibility, Martina will explain to you in the communication section how to figure out a good way to get traffic…

And then you just define a process that converts the leads into sales.

 

If you want to dive a little deeper into this area of your business then just book a session with me and I will guide you through it.

Lean Canvas & SWOT

What is a SWOT and how it can help you focus on the main strengths, weaknesses and tricky situations in your market.

READ FULL SCRIPT

Deciding what business to start is the very beginning of any entrepreneur’s journey, and I have assumed that you are here because you have already decided that fashion is the industry you want to work in.

Leda has shared with you useful tips and insights related to all matters on that front, from choosing a suitable name to sourcing the right suppliers etc.

If you want this to be your livelihood not your hobby, or if you want this to be a side business to supplement your income then you will need to treat it as such: a business and NOT a hobby.

I will skip the regulatory requirements as I have assumed you already have a legal entity to represent your business, or know how to start one – if not, and you need help with that then just book a session with me and we will do this together.

It is always advisable that you start with writing a business plan - no need to worry; this does not have to be a 100-page document with details about all aspects of your business (it can be but does not have to).

Consider the business plan as a roadmap; you are beginning a long journey to an important destination that you have not been to before; you will not start it without a map or directions.

You also need to validate your idea, from the onset; a bit of market research, talk to people about your product as you have learned from Leda in the branding section about the utility of a product - see why would they be interested in it, then you do a beta launch of your product.

Then you will set up shop, not necessarily physically – if it’s an online business you will need a website, and I would HIGHLY recommend a website even if it is not.

Then comes the finances; keep your business finances separated from your personal money. And make sure your business ‘money’ is organised.

The next step is to build the salesforce. And it starts with marketing, and marketing starts with visibility, Martina will explain to you in the communication section how to figure out a good way to get traffic…

And then you just define a process that converts the leads into sales.

 

If you want to dive a little deeper into this area of your business then just book a session with me and I will guide you through it.