
house of florence
Tuscany, Florence.
A place of unique flavors and exceptional wines. A place of great artistic tradition. A land of ancient craftsmen with a long tradition of high-end leather goods production. House of Florence fits in this context.
STORY OF THE BRAND
After years of production for many brands, the personal project House of Florence was born: a hymn of love towards this profession and every step that leads to the birth of a bag, from design to production.
House of Florence created a company in which above all is the value of each person that matters. Thanks to our small team, which has been working together for years, we have combined experience and passion, and we have been able to carry out this project.
The result is an aesthetic where color is our language, fashion is our guide, women are our muse.
What stand out is the distinctive approach to color and form. House of Florence is fun and flirty, practicality and authenticity.
Each product gives women the freedom to bring their individuality to light. For today’s women, women with roots in tradition and spirit in innovation. Women who seek attention to detail. Women who play with seduction and refinement, enjoying life.

STORY OF THE BRAND

After years of production for many brands, the personal project House of Florence was born: a hymn of love towards this profession and every step that leads to the birth of a bag, from design to production.
House of Florence created a company in which above all is the value of each person that matters. Thanks to our small team, which has been working together for years, we have combined experience and passion, and we have been able to carry out this project.
The result is an aesthetic where color is our language, fashion is our guide, women are our muse.
What stand out is the distinctive approach to color and form. House of Florence is fun and flirty, practicality and authenticity.
Each product gives women the freedom to bring their individuality to light. For today’s women, women with roots in tradition and spirit in innovation. Women who seek attention to detail. Women who play with seduction and refinement, enjoying life.
THE COLLECTION
Cigala’s sets its sights on a confident woman, capable of embracing new cuts and lengths without hesitation and enjoying experimenting with different combinations, starting from the shoes, to transform her style from fashion to super-sporty and vice versa. The world of jeans has always been the most suitable for this kind of play. It has revolutionized modern fashion by replacing trends with personality. It is precisely this type of customer that Cigala’s style appeals to: the girl or woman who tries on a garment without wondering how trendy it is, but rather imagines how she can wear it to feel different from everyone else.
Cigala’s jeans must be tried on, worn, and touched to fully appreciate their quality and beauty. For this reason, the brand has chosen to step away from online sales channels and exclusively rely on the expertise of the most interesting boutiques in Italian cities.


THE COLLECTION

Cigala’s sets its sights on a confident woman, capable of embracing new cuts and lengths without hesitation and enjoying experimenting with different combinations, starting from the shoes, to transform her style from fashion to super-sporty and vice versa. The world of jeans has always been the most suitable for this kind of play. It has revolutionized modern fashion by replacing trends with personality. It is precisely this type of customer that Cigala’s style appeals to: the girl or woman who tries on a garment without wondering how trendy it is, but rather imagines how she can wear it to feel different from everyone else.
Cigala’s jeans must be tried on, worn, and touched to fully appreciate their quality and beauty. For this reason, the brand has chosen to step away from online sales channels and exclusively rely on the expertise of the most interesting boutiques in Italian cities.



MAELLE SERVICES
COMMERCIAL and communication
Beign a member of the exclusive Fashion Insiders Hub, the Brand has access to all the tools, calendar and courses for the commercial and communication developing of the business, plus exclusive services within the platform.